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Overpricing Costs More Than You Think

Overpricing Costs More Than You Think

Overpricing feels safe: “We can always come down later.” But the market rarely rewards that approach—especially in 2026 conditions where buyers are more selective and price drops are becoming more common nationally. Redfin reports 14.3% of U.S. listings had price drops in Dec 2025, and the average sale-to-list price was 98.2%—meaning many sellers are giving back leverage.

What happens when you miss the momentum window

In Upstate South Carolina, time matters. The South Carolina REALTORS® market snapshot shows Days on Market at 78 days (Dec 2025), up year over year—more time for buyers to negotiate.
Closer to home, Anderson County’s median DOM is 60 (Oct 2025).
That’s the danger of “testing the market”: you risk joining the group that sits, then reduces, then negotiates harder.

Why overpricing costs real money

An overpriced home doesn’t “look premium.” It looks like a tough deal. Buyers compare your home against active competition today, not the story you tell yourself about what it should be worth. Every extra week on market increases:

  • buyer skepticism (“What’s wrong with it?”)

  • lower offers (they feel you’re trapped)

  • concession demands (repairs, closing costs)

The seller move that wins in 2026

The best sellers don’t chase the market—they position to create urgency. The goal is to price in a way that attracts the greatest number of qualified buyers early, so you’re negotiating from strength.

If you’re considering selling in Anderson this spring, I’ll walk you through a Seller Clarity Call and show you the pricing strategy that protects your bottom line. Reply NET or message me for a quick plan. [email protected]

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